AKEBONO REPORT 2012

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20 AKEBONO REPORT 2012 Akebono Brake Industry Co. Ltd.Quality Management System (ISO/TS16949)All of Akebono’s principal operations nationwide haveobtained the ISO/TS 16949 quality management systemcertification introduced by automotive manufacturers overseasalong with ISO 9001 quality management certification.Akebono maintains its ISO management systems and aimsto expand its scope of certification in pursuit of furtherdeveloping its business relationships with domestic andoverseas automotive manufacturers.In fiscal 2011 our operations received regular audits bythe external certification bodies. Only one minor point ofnon-conformance was found the lowest number to date. Onthe other hand 37 items for improvement were identified.We will strive to maintain quality by undertaking theseimprovements.ISO/TS16949 and ISO 9001 Certified OperationsAs of May 2012Akebono Brake Industry Co. Ltd.Ai-City headquarters? Automotive Sales Division? R&D Division? Quality Assurance Division? Purchasing Division? Manufacturing Division? Production Planning Division? Production Engineering Division? Aftermarket Sales Division? HR Department? Audit Department? Alocs Corporation (logistics)Scope of Certification:Scope of fiscal 2011 regular audit ISO/TS 16949 ISO 9001SanyoManufacturingYamagataManufacturingFukushimaManufacturingIwatsukiManufacturingAftermarketsales divisionsDrum brakesTatebayashiFoundryCasting of brakecomponentsDisc brake padsBrake liningsDisc brakes anddrum brakes8 locationsAftermarket Products FestaAt aftermarket sales divisions which serve automobile repairshops as well as auto dealers and automobile mechanicsnationwide we hold the annual “Aftermarket ProductsFesta ” aiming to deepen communications with customers.The third Festa was presented at the Global Head Officein Nihonbashi Tokyo on October 14 2011. Reports wereheld on the results of the Tohoku Project undertaken in supportof the restoration of areas devastated by the Great EastJapan Earthquake (please see page 8 for details).Participants also shared information on and spread awarenessof reformation projects proceeding in aftermarket salesdivisions through progress briefings and group discussions.We are working to strengthen the functionality of ouraftermarket sales divisions through these initiatives specificallyto enhance our ability to garner feedback directly fromend-users. Our goal in doing so is to capture a moredetailed picture of the needs of end-users and to apply thisfeedback in our product development and quality assurancesections as we work to create brake products that furthercontribute to safety and peace of mind.Presenting quality assurance policies at the auditCar Information CornerWe believe that growth in automobile demand will bring newbusiness opportunities to us and this will eventually enhanceour brand value. To this end we support the sales activitiesof automotive manufacturers who are also our customers under the slogan of “no demand expansion no production.”Set up in our locations nationwide “Car InformationCorners” provide Akebonoassociates with the opportunityto access the latestinformation on our customers’automobiles and industrysales trends through suchmedia as car brochures.Car Information Corner at Sanyo ManufacturingDisplay of brakes recovered from cars submerged in thetsunami caused by the Great East Japan EarthquakeThe third AftermarketProducts FestaMeeting Customer Needs Maintaining QualityWith Our Customers

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