AKEBONO REPORT 2018
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Absolute safety; Unparalleled controlThrough “Friction and Vibration, their Control and Analysis,”we are determined to protect, grow and support every individual lifeWe will continue to create value long into the 21st century as we pursue our Corporate Mission.We declare that we will:1. Recognize the real value of what we create and provide.2. Assure our own indispensability by continuously creating new value.3. Accomplish our tasks with speed and the courage of our convictions without fear of failure.4. Achieve our aspirations through the pride of each and every individual.1. Customer needs first2. Technology realignment3. Establishing a global network Since 1929, akebono has brought assurance and peace of mind to our customers and end-users everywhere as a global industry leader in brake design and production. We take pride in our history of achieving safety without compromise, and continue to pursue new standards of perfection with innovation.Looking to the future, we are inspired by the prospect of delighting and satisfying our customers, and never cease in the challenge to succeed in this goal.Absolute safety; Unparalleled control. Putting a smile on people’s faces all over the world.akebono’s Corporate Missionakebono’s Declaration for the 21st CenturyCorporate GoalsBrand SloganPublication dateInquiriesTelFaxWebURLCautionary Statement Concerning OutlookBrand StatementAKEBONO REPORT 2018 02The AKEBONO REPORT 2018 booklet presents financial and nonfinancial information on the Akebono Group’s fiscal 2017 initiatives with a focus on readability. For detailed data on each initiative, please visit our website.Definition of Fiscal YearTo present content in a consistent and easy-to-follow manner, in this report, the period referred to as the fiscal year represents the fiscal period from April 1 to March 31 of the next year. The financial statements are also presented on a fiscal year basis.WebsiteDetailed data on each initiative is disclosed on our website.BookletMatters related to priority themes are concisely discussed in the booklet.Current plans, projections, strategies, business performance and other statements reported herein that are not historic facts represent forecasts made under Akebono’s assumptions and views based on information available at the time this report was prepared. These statements, therefore, are exposed to risks and uncertainties, including but not limited to those associated with the economic climate surrounding Akebono’s business domain, trends in market competition, exchange rates, tax systems and various institutions. Please note that actual business performance may differ significantly from Akebono’s forecast due to various factors.Established 1999Established 1999Established 1990Established 2005August 2018(Last publication: August 2017; next scheduled publication: August 2019)Akebono Brake Industry Co., Ltd. Corporate Planning Division, Corporate Communications Office+81 (0) 3-3668-5183+81 (0) 3-5695-7391The AKEBONO REPORT 2018 web edition is available on our website.http://www.akebono-brake.com/english/index.html

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