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Privacy Policy

Basic policy on Personal Information Protection

Protecting your personal information is important to Akebono Brake Industry Co., Ltd. Accordingly, we have established the following policy to promote the protection of personal information in accordance with applicable laws.

1. Proper acquisition and use of Personal Information

We will, when obtaining any personal information, identify the underlying purpose and never use any personal information beyond the stated purpose without your consent.

2. Safely Handling Personal Information

We take data and information security and control measures seriously, and strive to prevent unauthorized access to personal information and to prevent loss, destruction, falsification and any breach of personal information.

3. Legal Compliance

We will continue to observe all applicable laws and regulations relating to the protection of personal information.

4. Respect for individual rights

Upon your request and to the extent practicable and required by law, we will comply with your instructions regarding any further disclosure of your personal information, as well as your requests to delete and cease distributing to third parties any of your personal information we may possess.

Handling of Personal Information

1. Purpose of use of Personal Information

Your personal information may be used for the following purposes:

  • 1. Supply or advertise our products and services
  • 2. Conduct market research and surveys for improving our products and services
  • 3. Address inquiries regarding our products and services
  • 4. Implement contracts concluded with us
  • 5. Deal with matters as required by law or in accordance with official notices and/or guidance from administrative authorities

2. Collection of Data and Personal Information

The following data will be collected by our third party website administrator and may be made available to us:

  • 1. The domain name and IP address of your web browser
  • 2. The name of your Internet Service Provider
  • 3. Information about when and what pages you access, utilize or visit
  • 4. The referring website, and other related information
  • 5. Personal information, such as your name and email address, will only be processed if you voluntarily provide it to us; for example, inquiring from the web form

3. Disclosure of Personal Information to Third Parties

We will not provide any of your personal information to third parties except under the following circumstances:

  • 1. When we have your prior consent
  • 2. When we outsource the handling of personal information
  • 3. When we provide personal information to our affiliate companies for business and operational purposes
  • 4. When otherwise required or permitted by law

4. Google Analytics

Our website uses Google Analytics, a web analytics service provided by Google, Inc. Google Analytics uses so-called “cookies”, text files that are stored on your computer and which allow an analysis of the use of our website by you. The information about your use of this website generated by the cookie is transmitted to a Google server and stored there. While cookies enable our website to identify your computer, they will never acquire any of your personally identifiable information such as name, address, phone number and e-mail address. It is possible for you to reconfigure the browser to reject cookies or display a warning when cookies have been transmitted.

To prevent your data from being used by Google Analytics, you can use Google Analytics Browser plugin found here

5. Contact us

We will be willing to take care of any enquiries and/or consultations pertaining to any personal information, including cases that you request to make any correction to, discontinue the use of and/or delete any personal information. In any event, any and all enquires or consultations shall be handled in compliant with applicable laws in an adequate manner.